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MARED AL IRAQIYA WINS L’OREAL BEST DISTRIBUTION DRIVE AWARD 2018
October 01, 2018
In a first for the consumer distribution company, Mared Al Iraqiya clinched L’Oreal’s top award for Distribution Drive 2018 covering the Iraqi market. “It is an honor to be receiving this award,” said Chakib Chehab, CEO of Malia Invest Holding, the company that oversees Malia Group’s diversified business operations in Iraq. “While the market remains challenging, we have managed to exceed our targets thanks to L’Oreal’s support, Mared Al Iraqiya’s dedicated team, and our strong and effective distribution network. We look forward to greater achievements in the year to come,” he added. Mared Al Iraqiya received the award for reaching a record market share and 10,000+ doors in 2018 on the three pillar franchises, and for adopting Must Stock List (MSL) by channel for products that fall under Garnier Color, Garnier Hair Care, and Garnier Skin Care categories. Mared Al Iraqiya is one of the country’s leading consumer goods distribution companies having forged alliances with some of the largest multinationals.